What’s In My Dear Lash Love Go-To Carryall Bag and Why I Created It
Posted on September 02 2020
By now you've heard me talk about the Dear Lash Love Go-To Carryall. It's the bag of my dreams, to be honest. And I'm not just saying that because I designed it. After designing and perfecting lash tees since FOREVER ago (2015) I wanted to add something to the site that was one size, one style and universal. Could I have launched something like this sooner? Sure. But I wanted to give myself time to do it right and build enough with trust with you (my community) before creating something entirely new. That' the thing with creating a product. You have to have the customers who are ready for it.
If you've been on the fence about the bag I want to break it down for you:
It's lightweight and chic on the outside ( I even added a gold plated logo on the front to turn it up a notch), organized on the inside and it’s ready for wherever you want to take it. It has a mesh panel for shoes, a zipper pouch on the outside for your phone and keys, as well as two extra pouches inside for any other goodies you can’t live or lash without. ( One of the pockets actually does fit an iPad)
The best part for me is the outside fabric because I didn't want it to get ruined or marked up easily so we decided on Neoprene which is kind of like a wetsuit material that's been super trendy lately. I like it because it's easy to wipe and kind of shock absorbent and squishy. (You'd have to feel it to see what I mean) I feel like the neoprene kicks it up a notch style-wise compared to traditional canvas options. Oh, and a pink and black lash interior makes it super sleek and trendy. ( I couldn't forget about the lash interior)
A few things I thought about when I was launching this bag that you can carry over into your own business:
+What would it be used for?
+Is it a NEED
+What would be the cost (account for possible discounts)
+Tagging and packaging and shipping UGH.
I also wanted to link what's actually in my bag currently...get ready. These are all my must haves at the moment.
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