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Focusing On A Few Good Things And Doing Them Well
When I first dipped my toe into the beauty industry, I started out doing literally everything. I initially went to school for skincare- i loved products and it seemed like a fun gig. I knew absolutely nothing about lashes at the time, in 2012 they didn't exist in my world. Once i...
How I Prioritize My Goals
In life and business, prioritizing goals really helps me when I'm feeling lost and overwhelmed with so many things that need to get done. I'll give you an example: after having my daughter 4 months ago, I thought I would be further along in plans I had made while I was pregnant....
Passive Income Tips For Beauty Pros
I get a lot of messages and questions about passive income- what it is, how to make it and where to start. I figured it was time I do a blog all about it and will definitely deep dive into this topic on the podcast (in the meantime, get caught...
Allowing Your Business To Evolve
One of the reasons that I’m confident I’ve created a business I love and am truly passionate about is my ability to adapt and allow my business to evolve as I do.Over the years I’ve gone from esthetician, to lash artist, to spray tan artist, to designer, podcaster, blogger and...
Your Guide To Raising Prices- The Right Way
Thinking about raising your prices can sometimes feel a little bit tricky. When you're feeling overbooked and burnt out, and want to start taking less clients, it might be time to charge more. It can also be time to charge more simply based off the fact that you have grown...
How To Create Your Dream Schedule
I decided to go to Esthetician School for these reasons: my love of brows, a flexible schedule, and no early morning wake up calls. Many of us went into the beauty industry because we didn't see ourselves working a typical 9-5, but ironically instead found ourselves working 24/7. The "booked...
What I'm Loving This Month
Here we are again- time for my monthly roundup of products I just can't get enough of! I love being able to share my honest reviews with you guys, but this month I want to hear from you, too. Let me know in the comments what you're loving right now,...
Four Steps To A Better Mindset
I've been talking a lot on the blog, on social, and in my coaching calls about the importance of mental health and overall wellness to your business. At this stage of my life and business, wellness is crucial, and unfortunately I've learned the hard way how important it is (not...
Dear Abbi: A Breakdown Of What She Does + How It Could Help You
Hi guys! I'm Abbi. You've probably seen me on Lorena's Instagram stories or popping up in photoshoots. I'm mostly known as Lorena's "right hand lady", and we get so many questions about what it is exactly that I do here. This makes me laugh, because throughout my career it's always...
Top 3 Questions I Got On IG This Month
Social media is a huge part of my business, but more importantly to me it's the main way that I get to connect with you guys- build relationships, bond over the struggle of being entrepreneurs or new moms, and share my tips for leveling up your business. Today I wanted to...
How To Babyproof Your Business
It’s been six weeks since I had my daughter, and I’ve got to say- everything I thought mom-life would be is accurate (and even better), and everything I thought running my business would be has been completely inaccurate.I had a plan to have big things in place to launch while I was on...
The Dear Lash Love Diaries Podcast
This was a big week for me as I officially launched my solo podcast! As nervous as I am about putting this into the world, I have been so eager to get back into podcasting and am excited to share my life and knowledge with you guys again. Today I...
All Your Questions About Newsletters Answered
This week I asked you guys to send me your most burning business questions and an overwhelming number of them were about the same thing- newsletters. What should you put in them? How often do you send them? Etc. I totally understand the struggle because newsletters seem like a really...
Tips For Promoting Wellness Within Your Business
Now that I am juggling work, motherhood, and everything else- taking care of myself is essential. Today I want to share with you the ways I have learned to create wellness for myself within my own business. Wellness within your business is vital to longevity in your career, as well...
Top 3 Questions I Get In My Coaching Calls
Most of you know that I offer one-on-one business coaching for those in the industry that might want a little more guidance on social media, product development, client retention, business strategy, or any of the other multitude of frustrating things that come with being a business owner and navigating a...
Four Books That Completely Changed My Business
Something I like to tell my clients is that making time for education is crucial to running your own business. I believe that there is always more to learn, and I try to practice the same thing within my own business- seeking to learn new things as my business, and...
Photoshoot Tips To Elevate Your Business
I always tell my clients that professional photo shoots are the one thing that WILL take your business to the next level. This is a chance to capture images of you, your space, you working, products and any other key shots for your business/IG/website. You can reuse the photos for...
Why I Decided To Podcast Again + Tips To Start Your Own
It's been 10 months since my last podcast ended and I took some much needed time to reflect on this part of my business and whether I'd like to continue a podcast on my own. (If you aren't caught up- my last one ended abruptly and while I had no say...
What I'm Loving This Month
You guys know I love sharing my favorite products with you, and last month's blog on items I've been loving was so well received that I decided to do round 2 for August! Tap the image below to shop and let me know what you think in the comments. First, I...
How To Use Google Calendar To Organize Your Schedule
We're all constantly juggling a lot- between work/family/school/relationships/home/personal time, it can be really overwhelming to stay on top of everything. My biggest piece of advice for not only getting it all done but increasing efficiency and decreasing stress, is to get organized and create lists. When we're able to break...